This module takes the student beyond authoring components associated with web design. The student will be encouraged to consider design from a conceptual point of view. Composition, graphic design (traditional and digital), uses of colour and text are all considered from a more alternative and abstract viewpoint.
The focus of this module is on the application of creative findings to an approach for design. For this module, the findings are applied to creating a strategy producing maximum stay and return ability to a web site.